Leba Ethnic Media

  Multicultural marketing is essential for tapping into diverse and dynamically growing communities. The Chinese media market in Australia is a prime example of how a thriving multicultural audience can be engaged effectively. With over 877,000 Chinese-speaking people in Australia, according to the ABS 2016 statistics, the demand for a robust media infrastructure tailored to this demographic is undeniable. The market offers extensive choices, including over 80 publications, national daily newspapers, and various digital platforms. From WeChat to Weibo, from Chinese Pay TV to the YouTube-equivalent Youku, the options for consuming media in Cantonese or Mandarin are vast and comprehensive. Expertise in Chinese Media Advertising Chinese media in Australia is mature and rapidly evolving, requiring experienced professionals to strategise and execute campaigns effectively. Leba Ethnic Media represents a leader in this domain, offering diverse services tailored to the Chinese-speaking au...

Are you navigating Australia’s growing Chinese media market? Leba Ethnic Media offers top-notch Chinese translation services to help your message resonate. With expertise across Chinese print, audio, and digital formats like WeChat and Weibo, we ensure seamless communication. Whether translating content or creating tailored campaigns, our Chinese translation services are designed to meet your needs. Contact Leba Ethnic Media today at 03 8554 0300 and connect effectively with the 877,000+ Chinese speakers in Australia!